Dodirep -

Try to say it: Doe-dee-rep.

But what if "dodirep" isn't a mistake? What if it’s a linguistic seed? dodirep

But break "dodirep" differently:

Imagine a dusty three-ring binder in a basement in Virginia. Inside: the "DODIREP Standard 3.4" — a failed protocol for syncing logistics data between the Department of Defense and a short-lived defense contractor called Repetition Systems Inc. The project was cancelled after a single pilot test caused a warehouse in Guam to order 40,000 pounds of canned tuna instead of .50 caliber ammunition. Try to say it: Doe-dee-rep