Massumptions May 2026

These people aren’t contrarians for the sake of being difficult. They are . They see the crowd running toward a cliff and simply… step aside.

Here is how massumptions are running your life—and how to break free. Not all massumptions are evil. Some help society function (e.g., “money has value”). But most are invisible traps. Here are the three most dangerous types: massumptions

This is the belief that the current way of working, living, or governing is the only way. We assume the five-day work week is natural. We assume college is the only path to success. We assume the political system can’t change. The crowd isn't agreeing; it's just asleep. These people aren’t contrarians for the sake of

Massumptions are sticky because leaving feels costly. If you stop drinking, will your friends dump you? If you sell the stock, will you regret it? Usually, the exit fee is imaginary. The crowd just wants you to think it’s high. Here is how massumptions are running your life—and

The person who builds a cabin off-grid while everyone else panics about rent. The investor who buys when the news screams “sell.” The teenager who doesn’t download the app “everyone” is using.

But in 2026, we face a bigger, more contagious beast. I call it the .