Here’s a write-up for The Simpsons Season 26 episode (note: “Dthrip” appears to be a typo or misremembering; the actual episode title is a pun on “social network” and Homer’s catchphrase “D’oh!”). The Simpsons Season 26, Episode 11: “The D’oh-cial Network” Original Air Date: January 11, 2015 Written by: J. Stewart Burns Directed by: Chris Clements Plot Summary When Marge discovers that the family’s favorite pancake restaurant is about to go out of business, she tries to rally Springfield to save it through old-fashioned word of mouth. Meanwhile, Homer accidentally becomes a viral internet sensation after Lisa sets up a social media account for him to promote Marge’s cause. Homer’s blunt, nonsensical, and accidentally profound posts turn him into an unlikely online influencer—complete with a trollish rival named “Dondelinger.”